Nieuws

The findings from this report are summarised in three sections: key themes that have emerged from the MOOC experiment, opportunities that institutions should consider exploring, and longer-term strategic considerations and likelihood that this will happen for institutions.

Three key themes emerge from the MOOC experiment:

1. 
   

   Openness - new approaches to online learning, including models for scalable provision that may generate revenues, and promote open learning, which goes beyond institutional boundaries through the use of online communities. [Increasing impact & long term, likely for most institutions]
   
   

2. 
   

   Revenue models - different revenue models taking the established ideas from technology start-ups, such as applying the concepts of freemium and premium offers into online learning, providing institutions with new ways of thinking about marketing and income generation. [High impact & medium term, more likely for institutions looking for new revenue streams]
   
   

3. 
   

   Service Disaggregation - experimentation with business models that include unbundling and re-bundling of courses and delivery related services, such as offering paid for assessment and/or teaching and support, on top of free online course content. This may have a wider impact across institutions in the future through better deployment of existing resources to add value to customers where there is greatest benefit and to reduce costs through outsourcing (unbundling is already happening independently of MOOCs). [High impact & short term, likely for most institutions]